GMK (Grafikle İlgili Tasarımcılar Meslek Kuruluşu) is Turkey's longest-running graphic design organization. For their 40th anniversary reunion festival, we created an identity that's equal parts nostalgia and forward motion.

The system is built around a cast of expressive characters — each representing a different era or discipline within the community. A bold orange, green, and yellow palette keeps the energy high, while modular compositions allow every touchpoint to feel unique. From event signage to digital assets, the identity turns 40 years of design history into a celebration that feels alive and immediate.